Chicha Culture: More Aspects
ART Talking about Chicha is not that easy as it may be uncomfortable for some people, but the truth is that Chicha culture has become very popular and so easy recognizable that nobody can deny its 100% Peruvian. As we know it today, the chicha culture represents the manifestation of a set of situations that corresponded to a society in transformation, a transition from an aristocratic-Creole society to a society established as more democratic, where all cultures coexist. , within a modern social context. However, in order for the Chica culture to establish itself as such, a series of events had to take place. The esthetic in Chicha Culture is very particular, as Quispe mentions " the phosphorescent color its contrasting combinations, typography, colloquial saying and popular phrases " CHICHA ENTREPRENEURSHIP Because of terrorism, many immigrants who lived in the highlands had to abandon their homes and were forced to create their own rules and new means of work. This is ho...